Advertising Opportunities
AORN is happy to deliver the following opportunities to reach the
perioperative professional to our industry partners:
As the most trusted information resource for the surgical market, AORN delivers standards of practice, industry issues oversight, and continuing education. Along with exhibiting and sponsoring at the annual Congress and other educational conferences, advertising is an important part of an integrated marketing communications plan. Whether your goal is to convey a brand message, promote a specific product or service, or recruit qualified candidates, AORN offers a direct marketing solution to meet your needs.
Consider the following statistics from a recent AORN member survey:
- 91% of members influence their workplace's purchasing decisions
- 55% of members have experience an increase in their purchasing influence
- 99% of members read the AORN Journal and AORN Connections regularly
- 74% of members say the AORN Journal provides the most useful information of any industry publication
- 50% of members have made purchases from AORN Journal advertisers in the past year
- 65% of members use our website to gather product information for purchasing
The following opportunities are available:
- Print Advertising - AORN offers print advertising opportunities in our three targeted publications - the AORN Journal, the OR Product Directory,and AORN Connections
- Direct Mail - reach a targeted audience and optimize the results of your next direct mail campaign
- E-Advertising - communicate timely information using AORN electronic marketing vehicles including AORN and AORN Journal website banners, e-newsletters, and online job postings via the AORN CareerCenter
