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Market Research Focus Groups

Focus on the research. Let AORN do the rest. Gather firsthand feedback on your medical devices, products and services from the perioperative professionals who use them every day.

Why Work with AORN

  • Screening: We find the precise perioperative professionals whose feedback guides actionable outcomes.
  • Recruitment: Choose from AORN's database of more than 41,000 OR directors, educators, circulating and scrub nurses.
  • Expertise: We know the operating room inside and out.

Focus Group Services

  • Consultation with AORN to develop effective screening criteria
  • Customized recruiting by AORN
  • 90 minute focus group with 8 to 10 nurses recruited to meet your needs
  • Private focus group meeting room
  • Registration, signage and meeting management
  • Complimentary light food and beverage
  • Honorarium included

Other Market Research Services

  • Online Surveys
  • Phone Interviews

 

Contact industry@aorn.org to learn about market research opportunities with AORN.

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