CONVERSATION STARTER Kenny Ellinger, RN, knows how to connect with surgeons.

CHAT & CHEW
Snacks Keep You Informed

Fill a bowl on your desk with candy bars, protein bars, chocolates and K-Cups for the coffee maker. Docs will quickly realize it's there and stop by your office by for the occasional treat. That's when you're able to strike up conversations and check on their needs. It's an effective and informal way to remain in constant communication with your most important customers.

Kenny Elllinger, RN
Surgi-Center of Central Virginia
Fredericksburg, Va.
[email protected]